Kelly Rich

Kelly Rich is the Executive Director of the Downtown Fayetteville Coalition (DFC), with 15 years of experience in downtown revitalization and community development. She moved to Fayetteville three years ago to launch DFC, after working in similar roles in Shreveport, Louisiana and Jacksonville, Florida. Today, Kelly leads the organization with a passion for connecting and strengthening the downtown community through signature events and dedicated support for local small businesses.